New cross merchandising for the impulse buyer

Faced with new consumer purchasing behaviour, supermarkets must adapt and innovate, and this applies to product display as much as sales promotions.

SOMEVA follows these developments closely and has now created the 'Impulsion Environnementale' range, a new generation of cross merchandising fittings and display units. These small fittings and display units are designed to encourage impulse buying and are produced using environmentally friendly materials.

For more information, contact us.